Title of article :
Assessing intelligence as learning within an industrial marketing group: a pilot study
Author/Authors :
Paul Dishman، نويسنده , , Tim Pearson، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2003
Keywords :
Market intelligence , Organizational Learning , Knowledge management , Competitive intelligence
Journal title :
Industrial Marketing Management
Journal title :
Industrial Marketing Management