• Title of article

    A classification of business-to-business buying decisions: risk importance and probability as a framework for e-business benefits

  • Author/Authors

    Lisa M. Hunter، نويسنده , , Chickery J. Kasouf، نويسنده , , Kevin G. Celuch، نويسنده , , Kathryn A. Curry، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2004
  • Pages
    10
  • From page
    145
  • To page
    154
  • Keywords
    E-COMMERCE , Industrial marketing , interorganizational relations , risk
  • Journal title
    Industrial Marketing Management
  • Serial Year
    2004
  • Journal title
    Industrial Marketing Management
  • Record number

    255152

    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=255152