The asymmetric relationship between attribute-level performance and overall customer satisfaction: a reconsideration of the importance–performance analysis
Author/Authors :
Kurt Matzler، نويسنده , , Franz Bailom، نويسنده , , Hans H. Hinterhuber، نويسنده , , Birgit Renzl، نويسنده , , Johann Pichler، نويسنده ,
