Title of article :
An optimization approach to business buyer choice sets: How many suppliers should be included
Author/Authors :
Ralph G. Kauffman، نويسنده , , Peter T. L. Popkowski Leszczyc، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2005
Keywords :
Choice set , optimization , Industrial buyer utility , Industrial purchasing
Journal title :
Industrial Marketing Management
Journal title :
Industrial Marketing Management