Title of article
A relationship-management assessment tool: Que stioning, identifying, and prioritizing critical aspects of customer relationships
Author/Authors
Adam Lindgreen، نويسنده , , Roger Palmer، نويسنده , , Joëlle Vanhamme، نويسنده , , Joost Wouters، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2006
Pages
15
From page
57
To page
71
Keywords
CRM , transactions , Assessment tool , Customer-relationship management , Relationships
Journal title
Industrial Marketing Management
Serial Year
2006
Journal title
Industrial Marketing Management
Record number
255299
Link To Document