Title of article :
A cross-national investigation of the R&D–marketing interface in the product innovation process
Author/Authors :
X. Michael Song، نويسنده , , R. Jeffrey Thieme، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2006
Keywords :
Structural equations modeling , Cross-national research , Cross-functional team , Product innovation
Journal title :
Industrial Marketing Management
Journal title :
Industrial Marketing Management