Title of article
A cross-national investigation of the R&D–marketing interface in the product innovation process
Author/Authors
X. Michael Song، نويسنده , , R. Jeffrey Thieme، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2006
Pages
15
From page
308
To page
322
Keywords
Structural equations modeling , Cross-national research , Cross-functional team , Product innovation
Journal title
Industrial Marketing Management
Serial Year
2006
Journal title
Industrial Marketing Management
Record number
255319
Link To Document