Title of article :
Enhancing the business-to-business supply chain: Insights from partitioning the supply-side
Author/Authors :
Sunil Erevelles، نويسنده , , Thomas H. Stevenson، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2006
Keywords :
Supply-side , segmentation , Supply-side partitioning , Transvectional alignment , Business-to-business
Journal title :
Industrial Marketing Management
Journal title :
Industrial Marketing Management