مرکز منطقه ای اطلاع رساني علوم و فناوري - Global marketing and procurement of industrial products: Institutional design of interfirm functional tasks

Title of article :

Global marketing and procurement of industrial products: Institutional design of interfirm functional tasks

Author/Authors :

Daniel C. Bello، نويسنده , , Meng Zhu، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2006

Pages :

From page :

545

To page :

555

Keywords :

Institutional design , governance , Global marketing , Industrial procurement

Journal title :

Industrial Marketing Management

Serial Year :

2006

Journal title :

Industrial Marketing Management

Record number :

255340

Link To Document :