Title of article :
Conceptualization and measurement of relationship quality: Linking relationship quality to actual sales and recommendation intention
Author/Authors :
Julie K. Huntley، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2006
Keywords :
relationship quality , Relationship marketing , Buyer– seller relationships , B2B relationships , Account growth , Technology-intensive industry
Journal title :
Industrial Marketing Management
Journal title :
Industrial Marketing Management
