Title of article :
The marketing strategy of a project-based firm: The Four Portfolios Framework
Author/Authors :
Henrikki Tikkanen، نويسنده , , Jaakko Kujala، نويسنده , , Karlos Artto، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2007
Pages :
12
From page :
194
To page :
205
Keywords :
Organization , Systems seller , Systems integrator , Integrated solutions
Journal title :
Industrial Marketing Management
Serial Year :
2007
Journal title :
Industrial Marketing Management
Record number :
255400
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=255400
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