Title of article
Managing customer relationships: Account manager turnover and effective account management
Author/Authors
Judith J. Madill، نويسنده , , George H. Haines Jr.، نويسنده , , Allan L. Riding، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2007
Pages
8
From page
241
To page
248
Keywords
Product quality , Service Quality , Loyalty , Business markets , Brand image , Reputation , Customer value
Journal title
Industrial Marketing Management
Serial Year
2007
Journal title
Industrial Marketing Management
Record number
255404
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