Title of article
Organizational learning in high-technology purchase situations: The antecedents and conseque nces of the participation of external IT consultants
Author/Authors
Philip L. Dawes، نويسنده , , Don Y. Lee، نويسنده , , David Midgley، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2007
Pages
15
From page
285
To page
299
Keywords
Associations , Marketing Strategy , Survey analysis , Key informant methodology
Journal title
Industrial Marketing Management
Serial Year
2007
Journal title
Industrial Marketing Management
Record number
255407
Link To Document