مرکز منطقه ای اطلاع رساني علوم و فناوري - Demand chain management-integrating marketing and supply chain management

Title of article :

Demand chain management-integrating marketing and supply chain management

Author/Authors :

Uta Jüttner، نويسنده , , Martin Christopher L.، نويسنده , , Susan Baker، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2007

Pages :

From page :

377

To page :

392

Keywords :

Quality rating , Environmental uncertainty , Quality , Institution

Journal title :

Industrial Marketing Management

Serial Year :

2007

Journal title :

Industrial Marketing Management

Record number :

255415

Link To Document :