Title of article :
Beating the odds in the innovation arena: The role of market and technology signals classification and noise
Author/Authors :
Mark A.A.M. Leenders، نويسنده , , Corné A.M. Voermans، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2007
Keywords :
Academic publishing , Selling , Sales management , Content analysis
Journal title :
Industrial Marketing Management
Journal title :
Industrial Marketing Management
