Title of article :
Industrial Marketing Management
Author/Authors :
Peter J. LaPlaca، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2007
Pages :
1
From page :
843
To page :
843
Keywords :
Customer lifetime value , Customer risk , Shareholder value , Customer relationship management
Journal title :
Industrial Marketing Management
Serial Year :
2007
Journal title :
Industrial Marketing Management
Record number :
255452
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=255452
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