Title of article :
Is the Japanese marketing system changing? An empirical study
Author/Authors :
Daniel Rajaratnam، نويسنده , , Joseph A. McKinney، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 1995
Keywords :
Japan. United States of America. Vlarketing. Japanese Distribution System , Direct Marketing. Consumer Products. Industrial Produch. American Chamber of Commercein Japan. Japanese Consumer Behavior
Journal title :
International Business Review
Journal title :
International Business Review