مرکز منطقه ای اطلاع رساني علوم و فناوري - An empirical investigation of US credit card users: Card choice and usage behavior

Title of article :

An empirical investigation of US credit card users: Card choice and usage behavior

Author/Authors :

Ali Kara، نويسنده , , Erdener Kaynak، نويسنده , , Orsay Kucukemiroglu، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 1996

Pages :

From page :

209

To page :

230

Keywords :

Services Marketing. , Credit Card , Consumer choice , conjoint analysis

Journal title :

International Business Review

Serial Year :

1996

Journal title :

International Business Review

Record number :

255516

Link To Document :