Author/Authors :
Zainol, Rosmiza Mohd Universiti Kebangsaan Malaysia - Pusat Pengajian Sosial, Pembangunan dan Persekitaran, Malaysia , Zainol, Rosmiza Mohd Royal Agricultural University - School of Agriculture, Food and Environment, UK , Buang, Amriah Universiti Kebangsaan Malaysia - Pusat Pengajian Sosial, Pembangunan dan Persekitaran, Malaysia , Che Rose, Rosniza Aznie Universiti Kebangsaan Malaysia - Pusat Pengajian Sosial, Pembangunan dan Persekitaran, Malaysia , Jabil, Jabil Map Universiti Malaysia Sabah - Fakulti Kemanusiaan, Seni dan Warisan - Unit Penyelidikan Etnografi dan Pembangunan, Malaysia , Marzuki, Mazdi Universiti Pendidikan Sultan Idris - Fakulti Sains Kemanusiaan - Jabatan Geografi dan Alam Sekitar, Malaysia
Abstract :
Institutional factors play a vital role in influencing sustainability issues of rice straw agribusiness. This study attempts to identify institutional constraints faced by entrepreneurs in developing their rice straw enterprises. The present in-depth site study involved 24 rice straw entrepreneurs in the Muda Agricultural Development Authority (MADA) of Kedah and 20 rice straw entrepreneurs in the Integrated Agriculture Development Area (IADA) of Sekinchan, Selangor. Results showed that lack of promotions, lack of institutional support; unenforced policies pertaining to rice straw management and development; institutional low skill and knowledge levels; bureaucracy problems and institutional inefficient management all contributed to stagnation in straw agribusiness. Implications of the findings point to the imperative of a more institutional integrated and efficient approach, as fully supportive policies of straw development, enhanced public awareness education campaigns to nurture consumer appreciation of green products. All this would lead to greater demand for straw by-products, a crucial success factor for Malaysia’s rice straw enterprises.
Keywords :
agribusiness , demand factor , downstream industry , institutional factors , rice straw enterprises , success factors