Title of article :
“Your forward is our reverse, your right, our wrong”: rethinking multinational planning processes in light of national culture
Author/Authors :
David M. Brock، نويسنده , , David Barry، نويسنده , , David C. Thomas، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2000
Keywords :
Planning , National culture , Multinationals
Journal title :
International Business Review
Journal title :
International Business Review