Title of article :
An analysis of determinants of entry mode and its impact on performance
Author/Authors :
Haiyang Chen، نويسنده , , Michael Y. Hu، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2002
Pages :
18
From page :
193
To page :
210
Keywords :
International expansion , Modelling , International market selection , Foreign market choice , International market segmentation , International Marketing
Journal title :
International Business Review
Serial Year :
2002
Journal title :
International Business Review
Record number :
255731
Link To Document :
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