A concept of strategy development for a food company in a polycyclic environment (Food company strategy)

This research seeks to develop a concept of forming a set of strategies (a multi-component strategy) optimally adapting a food company to the current and potential variability of a complex polycyclic environment. The concept is based, firstly, on the provided definition of a company strategy as a long-term interactive and pre-emptive reaction to the environmental influences and, secondly, on the theory of overall polycyclic dynamics of the environment. Being of interest to management scholars and practitioners, the formulated concept is a theoretical basis for further development of efficient contemporary strategic tools (models, methods) and format of strategic management at food companies.