Title of article
Cultural Dimensions Among Malaysian Employees
Author/Authors
ZAWAWI, DAHLIA Universiti Putra Malaysia - Faculty of Economics and Management - Department of Management and Marketing, Malaysia
From page
409
To page
426
Abstract
This study explores the similarities and differences of cultural values among the Malay, Chinese, and Indian management employees in Malaysia, mainly via a case study of Nestlé in Malaysia, one of the major multinational organisations in the country. Qualitative approach was taken where 13 management employees were interviewed. This study shows several new patterns of cultural values emerging among the employees of Nestlé in Malaysia. Primarily, it extends the literature, by providing further understanding on the issues of cultural values on the Malaysian society.
Keywords
Cultural values , Malaysia , Nestlé , Qualitative approach
Journal title
International Journal of Economics and Management (IJEM)
Journal title
International Journal of Economics and Management (IJEM)
Record number
2562159
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