مرکز منطقه ای اطلاع رساني علوم و فناوري - Barriers to entry, brand advertising, and generic entry in the US pharmaceutical industry

Title of article :

Barriers to entry, brand advertising, and generic entry in the US pharmaceutical industry

Author/Authors :

Fiona M. Scott Morton، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2000

Pages :

From page :

1085

To page :

1104

Keywords :

advertising , Barriers to entry , Generic pharmaceuticals

Journal title :

International Journal of Industrial Organization

Serial Year :

2000

Journal title :

International Journal of Industrial Organization

Record number :

256702

Link To Document :