Title of article :
Strategic segmentation of a marke
Author/Authors :
Santanu Roy، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2000
Pages :
12
From page :
1279
To page :
1290
Keywords :
fragmentation , Advertising , Direct marketing , segmentation , Oligopoly
Journal title :
International Journal of Industrial Organization
Serial Year :
2000
Journal title :
International Journal of Industrial Organization
Record number :
256711
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=256711
