Title of article :
Persistence in prescriptions of branded drugs
Author/Authors :
Oliver Richard، نويسنده , , Larry Van Horn، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2004
Keywords :
Advertising , MARKET STRUCTURE , Monte Carlo , Pharmaceutical drugs
Journal title :
International Journal of Industrial Organization
Journal title :
International Journal of Industrial Organization