Title of article
Private labels: psychological versioning of typical consumer products
Author/Authors
David A. Soberman، نويسنده , , Philip M. Parker، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2004
Pages
13
From page
849
To page
861
Keywords
Second-degree price discrimination , private labels , Store brand , National brand , Retailer brand
Journal title
International Journal of Industrial Organization
Serial Year
2004
Journal title
International Journal of Industrial Organization
Record number
256959
Link To Document