Title of article :
External operating environment and resiliency of foreign ethnic restaurant
Author/Authors :
akbarruddin, mohd noor azmin universiti teknologi mara cawangan selangor - faculty of hotel and tourism management, Malaysia , mohd zahari, mohd salehuddin universiti teknologi mara cawangan selangor - faculty of hotel and tourism management, Malaysia , suhaimi, mohd zulhilmi universiti teknologi mara cawangan selangor - faculty of hotel and tourism management, Malaysia , simpong, darweena bah universiti malaysia kelantan, Malaysia
Abstract :
The presence of foreign ethnic restaurants has become a norm in this country. The establishment of such restaurant has been increasing steadily especially in the recent decades. This phenomenon is certainly could be attributed to some elements that motivate foreigners to open their businesses in this country. This study aims to uncover the underlying reasons for the foreigners to open their restaurants and how the external operating environment affect their restaurant businesses’ resiliency. Furthermore, there has been a lack of study looking into external operating environment and resiliency of a business. Therefore, this warrant an investigation on the issue at hand.
Keywords :
External operating environment , development and change , foreign ethnic restaurant , resilience
Journal title :
Journal of Tourism, Hospitality and Culinary Arts
Journal title :
Journal of Tourism, Hospitality and Culinary Arts