Abstract :
This study was initiated to address three main objectives, firstly, identify motives behind the adoption implementation of green/sustainable practices, secondly, explore the role of inter-firm knowledge sharing in promoting implementing green/sustainable practices, and thirdly, identify noteworthy gains attained from green/sustainable practices. General survey guided by well structured questionnaire through convenience sampling has been administered across a valuable sample of 187 managers, representing nine major industry of Pakistan i.e. electronic, automotive, chemical, lather, textile/fabrics, fertilizer/pesticide, pharmaceutical, shoes and plastic (items) producers. Findings of this study exposed, environmental pressures, globalization, demand from international players and competitive (industry) pressures are the key motives driving green/sustainable practices in manufacturing industry of Pakistan. Additionally, this study exposed effective engagement of Original Equipment Manufacturers’ in knowledge dissemination process within their supplier’s network. Finally, scrap reduction, production optimization, reduction in the use of packaging material, visible improvement in ‘on-time deliveries’, radical structural procedural changes have been reported as major achievements attained from green/sustainable practices. Study also pinpoints some challenges, particularly, inventory reduction, logistical improvement, customer goodwill and financial improvement. These areas need due attention of policy makers to ripe benefits from green/sustainable practices.
Keywords :
Knowledge Sharing , Sustainable , Green Practices , Manufacturing Supply Chains , Performance , Pakistan
