• Title of article

    Managing information technology (IT) for one-to-one customer interaction

  • Author/Authors

    John D. Wells، نويسنده , , William L. Fuerst، نويسنده , , JoobinChoobineh، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 1999
  • Pages
    10
  • From page
    53
  • To page
    62
  • Keywords
    Customer information systems , Customer service , Customer interaction , Information Management , Data design
  • Journal title
    Information & Management
  • Serial Year
    1999
  • Journal title
    Information & Management
  • Record number

    258191