Title of article
Integrating AHP and data mining for product recommendation based on customer lifetime value
Author/Authors
Duen-Ren Liu، نويسنده , , Ya-Yueh Shih، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2005
Pages
14
From page
387
To page
400
Keywords
Recommendation , Analytic Hierarchy Process (AHP) , Customer lifetime value , Collaborative filtering , Marketing , association rule mining , Clustering
Journal title
Information & Management
Serial Year
2005
Journal title
Information & Management
Record number
258450
Link To Document