• Title of article

    Integrating AHP and data mining for product recommendation based on customer lifetime value

  • Author/Authors

    Duen-Ren Liu، نويسنده , , Ya-Yueh Shih، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2005
  • Pages
    14
  • From page
    387
  • To page
    400
  • Keywords
    Recommendation , Analytic Hierarchy Process (AHP) , Customer lifetime value , Collaborative filtering , Marketing , association rule mining , Clustering
  • Journal title
    Information & Management
  • Serial Year
    2005
  • Journal title
    Information & Management
  • Record number

    258450