Title of article :
Design aesthetics leading to m-loyalty in mobile commerce
Author/Authors :
Dianne Cyr، نويسنده , , Milena Head، نويسنده , , Alex Ivanov، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2006
Pages :
14
From page :
950
To page :
963
Keywords :
Visual design , aesthetics , Mobile commerce , Technology Acceptance Model , M-loyalty , enjoyment
Journal title :
Information & Management
Serial Year :
2006
Journal title :
Information & Management
Record number :
258574
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=258574
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