مرکز منطقه ای اطلاع رساني علوم و فناوري - A comparison of the behavior of different customer clusters towards Internet bookstores

Title of article :

A comparison of the behavior of different customer clusters towards Internet bookstores

Author/Authors :

Shwu-Ing Wu، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2006

Pages :

From page :

986

To page :

1001

Keywords :

Attitude , Perceived behavioral control , Subjective norm , Behavioral intention , Theory of planned behavior (TPB)

Journal title :

Information & Management

Serial Year :

2006

Journal title :

Information & Management

Record number :

258577

Link To Document :