• Title of article

    Pitfalls in Evaluating Market Orientation: An Exploration of Executivesʹ Interpretations

  • Author/Authors

    Katy Mason، نويسنده , , Lloyd C. Harris، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2005
  • Pages
    19
  • From page
    373
  • To page
    391
  • Journal title
    LONG RANGE PLANNING
  • Serial Year
    2005
  • Journal title
    LONG RANGE PLANNING
  • Record number

    259326