Title of article :
Product placements as public relations: an exploratory study of the role of the public relations firm
Author/Authors :
Carol J. Pardun، نويسنده , , Kathy Brittain McKee، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 1999
Pages :
13
From page :
481
To page :
493
Journal title :
Public Relations Review
Serial Year :
1999
Journal title :
Public Relations Review
Record number :
259765
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=259765
