Title of article
The Fall of Advertising & the Rise of PR: Al Ries; Laura Ries; New York, Harper Business, 2002, 295 pp., hardcover, $24.95 US ($37.95 in Canada)
Author/Authors
Robert E. Brown، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2003
Pages
3
From page
91
To page
93
Journal title
Public Relations Review
Serial Year
2003
Journal title
Public Relations Review
Record number
259885
Link To Document