مرکز منطقه ای اطلاع رساني علوم و فناوري - The Psychology of Entertainment Media: Blurring the Lines Between Entertainment and Persuasion: L.J. Shrum (Ed.), Lawrence Erlbaum Associates, Mahwah, NJ, 2004, 360 pp.

Title of article :

The Psychology of Entertainment Media: Blurring the Lines Between Entertainment and Persuasion: L.J. Shrum (Ed.), Lawrence Erlbaum Associates, Mahwah, NJ, 2004, 360 pp.

Author/Authors :

Chris Caldiero، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2004

Pages :

From page :

239

To page :

241

Journal title :

Public Relations Review

Serial Year :

2004

Journal title :

Public Relations Review

Record number :

259945

Link To Document :

https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=259945