مرکز منطقه ای اطلاع رساني علوم و فناوري - Methodical failure: the use of case study method by public relations researchers

Title of article :

Methodical failure: the use of case study method by public relations researchers

Author/Authors :

Andrew Cutler، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2004

Pages :

From page :

365

To page :

375

Keywords :

case study method , Public relations practice , Public relations theory , case research , Methodical failure

Journal title :

Public Relations Review

Serial Year :

2004

Journal title :

Public Relations Review

Record number :

259958

Link To Document :