Title of article
K. Fog, C. Budtz and B. Yakaboylu, Storytelling: Branding in Practice, Springer, Berlin (2005) 238 pp., $49.95.
Author/Authors
David McKie، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2006
Pages
2
From page
89
To page
90
Journal title
Public Relations Review
Serial Year
2006
Journal title
Public Relations Review
Record number
260056
Link To Document