Author/Authors :
Kashem, Mohammad Abul Department of Marketing - Faculty of Business Administration - Feni University - Feni, Bangladesh
Abstract :
Dress which has had the influences on the perceptions of viewers whether students or outsiders, is more than just a wearing. At
first instance, the outlook imposes a very positive expectation subjective to the likeliness and behavior pattern of the students. A
positive impression ultimately imposes a positive atmosphere of learning toward the students’ mind. How the dress usually
influences the learning of students depending on students’ attitude is the prime concern of this study. For validation of ideas, 405
respondents’ judgments were justified from eight private universities of Bangladesh through Confirmatory Factor Analysis and
Structural Equation Modeling. Depending on their relationship, three hypotheses such as students’ attitude to students’ learning,
dress to students’ attitude, and finally dress to students’ learning were strongly supported, with path coefficients of 0.483, 0.533,
and 0.425, respectively. These rationalizations finally signify the new mood of appearance in student learning paradigms in context
to influential role-playing foundation of teachers into the mind of learners.