مرکز منطقه ای اطلاع رساني علوم و فناوري - Towards a critical cognitive–pragmatic approach to gender metaphors in Advertising English

Title of article :

Towards a critical cognitive–pragmatic approach to gender metaphors in Advertising English

Author/Authors :

Marisol Velasco-Sacrist?n، نويسنده , , Pedro A. Fuertes-Olivera، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2006

Pages :

From page :

1982

To page :

2002

Keywords :

English , Metaphor , advertising , Cognitivism , Gender , pragmatics , Critical discourse analysis (CDA)

Journal title :

Journal of Pragmatics

Serial Year :

2006

Journal title :

Journal of Pragmatics

Record number :

264467

Link To Document :