THE NEW MEDIA AND CAPACITY DEVELOPMENT IN NIGERIA: THE ANAMBRA SITUATION

This study evaluates the role of the new media in human capacity development/capacity building in Nigeria and Anambra State in particularly. The specific objectives here are to determine the role(s) the new media has and/or can play in Agricultural Development, Business Growth and Development, as well as Service Delivery in Anambra State. 600 respondents took part in the study out of which 65% are males and 35% females. 47.7% are farmers and 52.3% small business owners or petty traders. 66.7% of the respondents reside in urban areas, while 33.3% live in rural areas. Study findings reveal that many of the respondents have clear knowledge and understanding of the meaning of capacity building, as well as the new media. Most respondents also have access to, or own one of the following new media gadgets; computer and/or mobile phones like Nokia, Blackberry, Android Phone, etc. Many of the respondents significantly deploy the new media particularly mobile phones for occupational and other purposes. Also, it was found that majority of the respondents believe that the new media can serve as a capacity building tool in their business and that the new media can significantly serve as a capacity building tool for boasting efficiency in business particularly the Agricultural sector in Anambra State