Title of article :
BOOK REVIEW:SELLING DESTINATIONS: GEOGRAPHY FOR THE TRAVEL PROFESSIONAL
Author/Authors :
DIN, A. KADIR Universiti Utara Malaysia - College of Law - Government and International Studies, Malaysia
From page :
125
To page :
126
Abstract :
Most undergraduate programmes in tourism management in Malaysia and elsewhere include a course on tourism geography. Knowledge of geography is deemed essential on the ground that it will equip travel and tourism professionals with geographic literacy of both the immediate environment at a particular destination and the world outside, regional and international. Travel counsellors, tourist guides and hotel guest contact personnel in particular, need knowledge in geography to be in the position to advise or provide visitor information on numerous geographic aspects of a destination such as weather, distance, time, location, direction, costs, terrain and the physical environment, especially fauna and flora.
Journal title :
Malaysian Management Journal
Journal title :
Malaysian Management Journal
Record number :
2680481
Link To Document :
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