Title of article :
Big Data Management by Fausto Pedro García Márquez & Benjamin Lev Editors, Springer, 2017, 274 Pages, ISBN 978-3-319-45497-9 ISBN 978-3-319-45498-6 (Ebook) DOI 10.1007/978-3-319-45498-6
Author/Authors :
Abdoli, Shadi Knowledge and Information Science Department - Allameh Tabataba’i University - Tehran, Iran
Abstract :
Big Data and Management Science has been designed to synthesize the analytic principles with business practice and Big Data. Specifically, the book provides an interface between the main disciplines of engineering/technology and the organizational, administrative, and planning abilities of management. It is complementary to other sub-disciplines such as economics, finance, marketing, decision and risk analysis.
Keywords :
Marketing , Big Data , Management Science , Engineering/Technology , Economics , Finance , Book Review
Journal title :
international journal of digital content management