مرکز منطقه ای اطلاع رساني علوم و فناوري - The complex relationship between consumer satisfaction and brand loyalty

Title of article :

The complex relationship between consumer satisfaction and brand loyalty

Author/Authors :

JoséM. M. Bloemer، نويسنده , , Hans D. P. Kasper، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 1995

Pages :

From page :

311

To page :

329

Journal title :

Journal of Economic Psychology

Serial Year :

1995

Journal title :

Journal of Economic Psychology

Record number :

274240

Link To Document :