مرکز منطقه ای اطلاع رساني علوم و فناوري - The impact of attitude strength on customer-oriented priority setting by decision-makers: An empirical investigation

Title of article :

The impact of attitude strength on customer-oriented priority setting by decision-makers: An empirical investigation

Author/Authors :

Marcel van Birgelen، نويسنده , , Ko de Ruyter، نويسنده , , Martin Wetzels، نويسنده ,

Issue Information :

روزنامه با شماره پیاپی سال 2003

Pages :

From page :

763

To page :

783

Keywords :

Priority setting , attitude strength , Customer satisfaction , decision-making

Journal title :

Journal of Economic Psychology

Serial Year :

2003

Journal title :

Journal of Economic Psychology

Record number :

274593

Link To Document :