Title of article :
Fuzzy modeling of client preference from large data sets: an application to target selection in direct marketing
Author/Authors :
Setnes، نويسنده , , M.، نويسنده , , Kaymak، نويسنده , , U.، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2001
Pages :
11
From page :
153
To page :
163
Keywords :
Direct marketing , Fuzzy clustering , fuzzy systems. , Client segmentation
Journal title :
IEEE TRANSACTIONS ON FUZZY SYSTEMS
Serial Year :
2001
Journal title :
IEEE TRANSACTIONS ON FUZZY SYSTEMS
Record number :
395192
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=395192
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