Determinants of condom use intentions of university students in Ghana: an application of the theory of reasoned action

The study examined the applicability of the Theory of Reasoned Action to the study of condom use intentions of students at a university in southern Ghana. The data supported the model, explaining 33% of the variance in students’ condom use intentions. Subjective norms and the perceived disadvantages of condom use were significant determinants of intention, with the former being more important. Respondents who intended to use condoms consistently (“intenders”) and those with no such intentions (“non-intenders”) were equally motivated to comply with the wishes of their significant referents (sexual partners, close friends, parents and medical doctors). The critical difference was that “intenders” consistently held a stronger belief than “non-intenders” that their significant referents approved of condom use. Significantly, whereas “intenders” believed that their sexual partners would approve of condom use, the “non-intenders” held the contrary belief that their partners would disapprove of such behavior. This suggests that AIDS education interventions targeting a similar audience like the university students in this study should shift their foci away from individuals alone and instead, focus simultaneously on individuals, their sexual partners and their broader social networks in order to enhance perceptions of peer acceptance of condom use.