Title of article :
The digital touch: Craft-work as immaterial labour and ontological accumulation
Author/Authors :
Jack Bratich، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2010
Pages :
16
From page :
303
To page :
318
Abstract :
While much of autonomist theory privileges the most developed sector of capitalism (the digital online media and communication industries), this paper asks us to turn our attention to a revived ‘pre-capitalist’ form of cultural production. This article analyzes the recent resurgence of DIY craft culture around the following themes: 1) immaterial and affective labour; 2) gender and the home; 3) time and capitalism’s historicity. It challenges the periodisation of immateriality by highlighting the informational and communicative practices embedded in craft culture. In so doing, we can rethink the temporality of capitalism by teasing out a labour thread that passes through capitalism without being reduced to its purview. The gendered dimension of digital labour displays affective and immaterial qualities that have persisted resiliently before, during, and, in time, after capitalism. Craft as power (the capacity to act) is an ontological accumulation of species-being that pushes us to rethink the ‘organizing’ of subjects. Craft, tied to what Nick Dyer-Witheford calls species-being resurgent, provides a key example of the ontological development of subjective powers, ones that become ever more resonant in the crisis and ruins of capitalism.
Journal title :
Ephemera Theory and Politics in Organization
Serial Year :
2010
Journal title :
Ephemera Theory and Politics in Organization
Record number :
656853
Link To Document :
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