A Study of Attitudes and Determinant Factors in Insurance Development for Strategic Agricultural Products

The objectives of this study were to evaluate the factors involved in the development of strategic agricultural crop insurance among farmers for increase efficiency and improve the agricultural insurance services. To achieve these objectives, data were collected from 100 out of 139 selected farmers from Neyshabur which had insurance contract for at least one of their crops during 2010. The present survey was applied and conducted using a descriptive correlation method. Data were collected from growers using a face-to-face questionnaire. To determine the validity of the questionnaire suggestions and recommendations from teachers, specialists and graduate students of agricultural extension were used. To evaluate reliability of the questionnaire, 30 copies of the questionnaires were completed and a preliminary survey using SPSS and . Cronbachʹs alpha was done. Cronbachʹs alpha was 79 and internal consistency described acceptable. Results of Pearson Correlation Coefficient revealed that there is positive and significant correlation among level of education, cultivation of non-irrigated wheat, the amount of frost and cold damage and cultivated area versus the dependent variable of strategic crops insurance development at 95% level of probability, while statistically negative significant correlation have been found to exist among number of crops and awareness of premiums versus the dependent variable of strategic crops insurance development. Results of Spearman rank correlation indicated that there was positive and significant correlation among the rate of referrals to other farmers (technical issues), confidence the experts of Agricultural Jihad, satisfaction with the visit rate of compensation insurance experts and contact with experts of the Agricultural Jihad versus the dependent variable of strategic crops insurance development at 95% level of probability, while a negative and significant correlation was observed among advertising role and farmers tend to the insurance .