Addressing the knowledge of the trend rate of the companyʹs stock on the basis of information without financial content

Analystsʹ forecasts of future stock prices are of interest for several categories of stakeholders: investors, brokerage firms, investment and merchant banks, etc. These forecasts are even more important since the amounts invested on these specific markets are quite substantial. The present paper focuses on several aspects related to the methods used to estimate the stock market trend by using non-financial information, and encompasses several elements that best describe economic dynamics/instability.